The price of this course is $97.00
Before you can buy this course, you need to Login.
You can create an account if you do not have one yet.
The price of this course is $97.00
| Course Summary |
|---|
| There aren't any pages for this chapter yet. |
| Why PR? |
|---|
| PR, Publicity & Advertising |
| Step 1: Defining Your Target Market |
|---|
| Who do you want to reach? |
| Niche and Branding |
| Step 2: Your PR Plan |
|---|
| Goals & Objectives |
| Examples |
| Step 3: Media Lists & Editorial Calendars |
|---|
| Media Lists |
| Editorial Calendars |
| Step 4: Press Releases |
|---|
| What is Newsworthy? |
| Press Release Writing |
| Biggest Press Release Mistakes |
| Step 5: Pitch the Media |
|---|
| Media Kits |
| Craft Your Pitch |
| How to Contact the Media |
| Step 6: Online PR |
|---|
| Online Media Coverage |
| SEO/Keyword Optimized Press Releases |
| Online Articles & Blogs |
| Step 7: Follow Up & Evaluate Results |
|---|
| Evaluating the Value of PR |
| Final Tips |
| BONUSES |
|---|
| Online PR Teleseminar with Mari Smith |
By: Cindy Earl
This course is open for enrollment.